Local Wisdom-Based Service Quality Management Strategy to Improve School Image and Teachers' Adversity Quotient: Manajemen Pendidikan

Ahmad Arif Fadilah; Achmad Fauzi; Suhendra; Sholihin

doi:10.56741/IISTR.jpes.001958

Authors

Ahmad Arif Fadilah
fadilah20@yahoo.com
Universitas Muhammadiyah Tangerang https://orcid.org/0009-0006-4328-7939
Achmad Fauzi Universitas Muhammadiyah Tangerang https://orcid.org/0009-0008-8477-8114
Suhendra Universitas Pakuan https://orcid.org/0000-0002-5107-6799
Sholihin Universitas Pamulang

Keywords:

Adversity Quotient, Local Wisdom, School Image, Service Quality Management, Sustainable Educational Quality

Abstract

This study investigates the role of local wisdom–based service quality management in enhancing sustainable educational quality through school image and teachers’ adversity quotient (AQ). The study addresses the limited empirical evidence integrating local wisdom into educational service quality management to support sustainable school development. The objective was to examine the influence of local wisdom on service quality management, school image, teachers’ adversity quotient, and sustainable educational quality. A quantitative explanatory survey design was employed involving 218 certified teachers from Integrated Islamic Elementary Schools (SDIT) in Tangerang City selected through purposive sampling. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The findings indicate that all proposed hypotheses were supported. Local wisdom significantly influenced service quality management (β = 0.732), which subsequently enhanced school image (β = 0.681) and teachers’ adversity quotient (β = 0.594). Furthermore, school image (β = 0.417) and teachers’ adversity quotient (β = 0.385) significantly improved sustainable educational quality, with the structural model explaining 68.7% of the variance (R² = 0.687). The results also confirm that service quality management serves as the primary mediating mechanism through which local wisdom strengthens sustainable educational quality. This study contributes to the development of a culturally grounded educational quality management model and provides practical insights for school leaders and policymakers in promoting sustainable educational improvement.

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Author Biographies

Ahmad Arif Fadilah, Universitas Muhammadiyah Tangerang

is a lecturer in the Elementary School Teacher Education Program at Universitas Muhammadiyah Tangerang (UMT). His research interests include educational management, educational leadership, service quality, teacher performance, character education, and the integration of local wisdom in learning. He actively publishes in national journals and conference proceedings while contributing to innovative educational models, digital literacy, and the Strengthening Project of the Pancasila Student Profile (P5). (Email: arif.fadilah@umt.ac.id).

Achmad Fauzi, Universitas Muhammadiyah Tangerang

is a lecturer in the Islamic Education Program at Universitas Muhammadiyah Tangerang (UMT). His research focuses on educational management, learning innovation, educational leadership, teacher performance, service quality, and school quality improvement. He actively conducts research and publishes in national journals and conference proceedings. His academic work emphasizes contextual learning, character education, and value-based educational practices to support evidence-based educational improvement and policy development. (email: achmad.fauzi@umt.ac.id).

Suhendra, Universitas Pakuan

is a lecturer and Head of the Doctoral Program in Educational Management at Universitas Pakuan. His research interests include educational management, educational leadership, organizational effectiveness, quality assurance, and educational policy. He is actively involved in curriculum development, doctoral supervision, and scholarly research published in national and international journals. His work contributes to evidence-based educational management, leadership practices, and the advancement of educational theory and policy. (Email: suhendra@unpak.ac.id).

Sholihin, Universitas Pamulang

is a lecturer at Universitas Pamulang specializing in education. His academic interests include educational management, learning innovation, instructional development, and educational quality improvement. He is actively engaged in teaching, research, and academic publications that promote evidence-based educational practices. Through his scholarly activities, he contributes to the development of effective learning strategies and educational innovation to enhance teaching quality and student learning outcomes. (email: dosen00404@unpam.ac.id)

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